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TikTok is definitely a very fun and engaging platform, however, thinking of it as a marketing and advertising tool is not a bad idea. AT ALL!  If you are starting a content creation career, then read on to see the best TikTok practices to improve your content and reach. 1- Adapt to new trends This step is crucial to becoming a famous creator. Trends happen in a heartbeat, so if you are really considering scaling in no time, researching every day is a must. This will help you identify upcoming trends and push you to start creating relevant content as...

If you play your marketing and advertising cards right this BFCM, it could have a huge impact on your sales. A smart way to do that would be adding user-generated content to your marketing campaign rather than sharing these typical boring posts that the shopper got used to over the years. This is why, we would like to help you get yourself prepared ahead of time.    Convert high traffic into high conversions As you might know, COVID-19 has changed the whole marketing and advertising model. In fact, according to Adobe Analytics, online spending has increased by 19.6% on the...

Join the Marketing Revolution with this genius strategy! Everyone has been talking about user-generated content (or UGC) lately, especially with the pandemic shutting down many opportunities for fancy campaigns and ornate marketing strategies. UGC has stolen the show because it’s easy, it’s affordable and it’s HONEST, giving your brand and product lots of credibility while building a loyal fanbase and strong following. So, why else should you be using UGC? Let’s let the numbers talk 😏 ➡️ Ads based on UGC receive 4x higher CTRs (clickthrough rates)and a 50% drop in CPR compared to average ads, making them more affordable and...