Who are our Content Creators?
Impactors, Not Influencers
Our content creators are creatives who are carefully selected because they are beautiful, talented, and have a nice way with words or actions, so that makes for really good content.
They are are real, every day, authentic people who have a passion for trying out products, reviewing them and spreading the good word about them. They do it eloquently and creatively.
This means we expect all the content to be 100% real, and most importantly, authentic.

Clean Marketers
Our content creators are exclusive supporters of ethical brands and products, as is our agency. Another thing we have in common is the belief that word-of-mouth makes for the best marketing strategy. No muss, no fuss, no lies or exaggerations, just good old-fashioned endorsements based on merit and actual use.

Passionate & Mindful
We don’t pick just anybody to join our community, instead we pick content creators who have a passion for your products. Our content creators love the brands our ethical agency works with, and includes them in their everyday lifestyle which makes their reviews that much more meaningful and authentic.

Diverse & Unique
We pride ourselves in offering a safe space that celebrates the diversity of all our content creators. We welcome in people from all different walks of life, ethnicities, orientations and with different interests and talents. Just as long as they’re cool, professional, and interested in good products that suit their lifestyles, they can be a part of ours!

Eloquent & Geniune
We cast our content creators based on their skills,talents and how they can reach a community of followers who share their similar interests. Our content creators are eloquent and will review your product in a unique way based on their experience - nothing scripted, all genuine endorsements.