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BLOG 1

Why You NEED TikTok to Make your Business go Viral

TikTok, one of the most popular social media platforms, has quickly become an exceptional advertising tool that has exceeded all expectations.  Having over 1 BILLION active users a month, the exposure you get is next level! Now, you might think that it is too late to enter the market and crush it with your business, but it truly is never too late to jump in! And here is why, every business SHOULD be using this platform: 1- Exposure As already mentioned, the exposure that this platform offers is undeniable. Thanks to its algorithm and creativity, TikTok will increase your brand...
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BLOG 2

What do you Need OTHER than UGC for your Business to Sell?

Continuous pumping of user-generated content, a good marketing strategy to go with it and a few smart offers to add the cherry on top and BAM! Expect your business to scale as ever.  As you might know, UGC is becoming an integral part of the marketing world, for it creates a sense of trust and authenticity that the customer can relate to. However, it is definitely not enough to reach the top.  Take a look at the points below that compliment UGC, and let us know what you think! 1- A good story and product/ service Obviously! As more and...
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BLOG 3

4 Daily Habits of Successful Content Creators

Just like any other profession, being a content creator is a job that requires energy, time, effort and professionalism.  With content marketing being on the rise, it is important to mention that 91% of B2B businesses rely on this strategy to increase their sales. However, not all created content is thumb-stopping and valuable.  So, whether you work in a content marketing company or you are a solo, there are certain steps you can follow that will put you on the right track to becoming a successful content creator. 1- Stay up to date Get in the habit of reading on...
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BLOG 4

UGC 101: Turning your Customers into UGC Advocates

Being the bread and butter of marketing on social media, user-generated content, also known as UGC, is a very efficient engaging tactic that helps brands showcase their product or service, and allows fans to get featured and grow their social media presence.  This is why, UGC SHOP is here to help you push your customers into becoming UGC advocates. Let us tell you how! 1- Choose social networks that work best for your campaign  It is vital to know where your audience is on social media as well as where advocates leave the most impact.  In fact, one should always...
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BLOG 5

3 Reasons Why Digital Transformation is Vital in Marketing and Sales

As a digital marketer, I can assure you that aligning internal organizations in marketing and sales can definitely be a hassle. However, if done effectively and efficiently, the shift can really pay off. Fortunately, this is where digital transformation comes in handy, as it is not only vital for prosperous marketing and sales alignment, but it should be no-brainer in today’s world. Digital transformation means better customer insights In last month’s presentation of Chris Parkin, Senior Director at Adobe, entitled “Redefining the Future with Digital Transformation”, he made sure to clarify how digital transformation gives us a deeper understanding of...
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